• 1 Hotel South Beach, Miami
    Starwood Opportunity Fund VIII and Starwood Hospitality Fund II

  • Facts At A Glance

    Average Years of Industry Experience for leadership

    Average Years of
    Industry Experience
    For The Executive Committee

    Assets Purchased by Acquisitions Team

    Assets Purchased by
    Acquisitions Team

    Equity Capital Raised by Investor Relations Team

    Equity Capital Raised by Investor Relations Team

    Average Years Leadership Has Worked Together

    Average Years
    The Executive Committee
    Has Worked Together

    Number of times Starwood Capital and its leadership have been honored by PERE as Firm or Industry figure of the year

    Number of times Starwood Capital and its Executives Have Been Honored by PERE as Firm or Industry Figure of the Year

  • 1 Hotel Brooklyn Bridge, New York
    Starwood Distressed Opportunity Fund IX

  • 1 Hotel Central Park, New York
    Starwood Opportunity Fund VIII and Starwood Hospitality Fund II

  • Baccarat Hotel & Residences, New York
    Starwood Opportunity Fund VIII, Starwood Hospitality Fund II
    and Baccarat Co-Invest

  • The Principal Grand Central Hotel, Glasgow, Scotland
    Starwood Distressed Opportunity Fund IX and U.K. Co-Invest

  • Sea Island Resort, Sea Island, GA
    Starwood Opportunity Fund VIII and Starwood Hospitality Fund II

  • Pacific Shores Center, Redwood City, CA
    Starwood Opportunity Fund VII

  • Metreon, San Francisco
    Starwood Opportunity Fund VIII and
    StarWest Retail Co-Invest, managed by
    Starwood Retail Partners

  • Stella Tower, New York
    Starwood Distressed Opportunity Fund IX

SH GROUP

Arash Azarbarzin

President
SH Group

Arash Azarbarzin is President of SH Group, Starwood Capital Group’s hotel brand management company that oversees the development and management of the Firm’s two luxury and lifestyle hotel and residence brands, 1 Hotels and Baccarat Hotels & Resorts. Mr. Azarbarzin oversees all operations and expansion for SH Group. Mr. Azarbarzin joined SH Group in 2018 with more than 30 years of industry experience, including as a founding member of sbe Hotel Group, where he served as president for 12 years. He spent several years in leadership roles at W Hotels & Resorts as well as with St. Regis and Four Seasons.

His strategic vision, leadership abilities, and operational expertise fueled the growth and productivity of the distinctive hotel destinations under the sbe Hotel Group umbrella. During his time at sbe, he oversaw the acquisition and repositioning of Le Meridien at Beverly Hills to become SLS Beverly Hills, Ritz Plaza’s repositioning to SLS South Beach, The Sahara’s transition to SLS Las Vegas, as well as the development and conversions of The Redbury @ Hollywood & Vine, The Redbury South Beach, The Raleigh Miami Beach and The Redbury New York.

Mr. Azarbarzin also played an instrumental role developing Starwood’s boutique W Hotel brand and propelling the fledgling concept to prominence as the industry’s top new hotel brand. Previously, Mr. Azarbarzin served as Area Managing Director for the W Hotels of New York, leading those hotels to record-breaking industry tallies for highest occupancy percentage, highest gross operating profit (GOP) per square foot, and greatest overall guest satisfaction. Throughout his career ascent, he held management positions at such world-class hotels as the Four Seasons Newport Beach and the Phoenician Resort in Scottsdale, Arizona, and served as General Manager of the exclusive Century Plaza Hotel & Spa and St. Regis Hotel & Spa.

Mr. Azarbarzin holds a degree in Hotel ancontd Restaurant Management from United States International University. He also graduated from the prestigious Culinary Institute of America in Hyde Park.